Kelley Bluebook - Get New Car Smart | Digital and Social Campaign

Kelley Blue Book wanted us to show how easy it was for anyone to learn about and research new cars on Kelleybluebook.com. So we came up with "Get New Car Smart".

We created a campaign that showed-off Kelley Bluebook's new car shopping tools and in-depth reviews to help car buyers find their perfect ride with a series of spots that high-lighted the best and most desired features across a variety of vehicles and classes.